What is the key to improving your negotiation? How do you harness what you are good at and what you need to improve? Sam shares her advice on this
Sam has built a career around negotiating and revenue strategy – through marketing, brand, and sponsorship roles over the last 20 years including, as the: Founder of Other Side of the Table, Head of Sponsorship at Telstra and PricewaterhouseCoopers. Sam has negotiated, leveraged, and delivered partnerships worth more than $450M across industries including sport, music, the arts, not-for-profit, and grass roots. Sam works with brands, founders, business leaders and their teams, to shift their mindset towards negotiating, build their capability, and unlock their true negotiation potential – so they can negotiate what they want, with confidence. Sam will be joining us to talk about her new book – I Love Negotiating: Change your thinking and learn to get what you want – A practical guide to transforming your approach to negotiating, with a framework to help you conduct good negotiations every time.